When shoppers buy something that’s not exactly what they wanted, so many will find ways to convince themselves that the thing they bought is ...just fine. We shone a light on the cringe-worthy moment of justifying to encourage people to stop settling, and get the thing they really want on eBay.
We partnered with eBay to launch a new global brand platform that celebrates individuality, diversity, and shopping like nobody else.
These instagram stories used buyer's remorse to break a mindless shopping habit.
The campaign took a pretty big jab at Amazon, and the internet loved it.
Also, Bethenny Frankel got super pissed at us, which we're marking as a win.
Starbucks has provided full tuition to 6,535 college students, helped over 8,000 US veterans and military spouses find work, and supported over 301,506 ethically-sourced farms. We made this film to let the public know how much good is happening, and to thank them for all of their help.
Webby Awards: 2017 Corporate Social Responsibility Campaigns
In these films, we introduce you to the baristas who make you laugh, give you hugs, personalize your cups, and make your favorite drinks with a little extra care and love. #BeGoodToEachother
For the launch of the 2016 red cups, we created a teaser film reminding the world of the 2015 red cup controversy. Days later, we released a launch film celebrating the new designs created by 13 female designers from all around the world.
Here's what people had to say:
In order to stoke conversation around the new Frappuccino flavors and the start of Frappuccino Happy Hour, we created bite-sized, gif-inspired content with an emphasis on bold colors and quick humor.
In order to stoke conversation around the bottled Frappuccinos and their new summer flavors, we created bite-sized, gif-inspired content with an emphasis on bold colors and quick humor.