We made a couple of fifteen second films to tell the world about the eBay Under $10 page: a magical place where everything is under ten dollars and every kind of patterned sock you’ve ever dreamed of is for sale.
When shoppers buy something that’s not exactly what they wanted, so many will find ways to convince themselves that the thing they bought is ...just fine. We shone a light on the cringe-worthy moment of justifying to encourage people to stop settling, and get the thing they really want on eBay.
We partnered with eBay to launch a new global brand platform that celebrates individuality, diversity, and shopping like nobody else.
In these films, we introduce you to the baristas who make you laugh, give you hugs, personalize your cups, and make your favorite drinks with a little extra care and love. #BeGoodToEachother
We partnered with some crazy talented artists and makers to create snackable (heh) content for the launch of the Sous Vide Egg Bites, Flat White, Cascara Latte, and Butterscotch Latte. These are some of my favorites.
For the launch of the 2016 red cups, we created a teaser film reminding the world of the 2015 red cup controversy. Days later, we released a launch film celebrating the new designs created by 13 female designers from all around the world.
Here's what people had to say:
Starbucks has provided full tuition to 6,535 college students, helped over 8,000 US veterans and military spouses find work, and supported over 301,506 ethically-sourced farms. We made this film to let the public know how much good is happening, and to thank them for all of their help.
Webby Awards: 2017 Corporate Social Responsibility Campaigns
We created bite-sized, gif-inspired content to get people talking about Frappuccino Happy Hour and the new seasonal flavors (s’mores is the tastiest)
We created bite-sized, gif-inspired content in order to stoke conversation around the bottled Frappuccinos and their new summer flavors.